What we found in your Amazon listing.
CeraVe Anti Itch Lotion, Hyaluronic Acid Body Moisturizer for Dry Skin. We went through every image, compared your gallery with other eczema and very dry skin lotions on Amazon and read 49 of your reviews. Here's what we'd keep, what we'd change, and why.
Removed
New tile
Reworked
New tileHow we worked through your listing.
Your 7 images, and what each one is for.
We label each image by what its added text tells the shopper. Words printed on the product itself don't count. Many images do a second thing too, and we count that when we look for gaps. Tap or hover an image to see how we labelled it.
01No added text; the picture does the work.
02“100%”
03It does the same job as image 2. It stays: an image only comes out to make room at Amazon's 9.
04We'd rework this one. See the position-by-position view below.
05“Drug Facts”
06“#1 Dermatologist Recommended Skincare Brand”
07Another label image. It stays because it also shows the ingredients, and no other image in your gallery is mainly about…
How your gallery compares with 6 other eczema and very dry skin lotion brands.
| Listing | Price | Rating | Ratings | Gallery / A+ | Second-image headline |
|---|---|---|---|---|---|
| Yours | $23.97 | 4.7★ | 17,025 | 7 / 40 | 100% |
| La Roche-Posay | $20.99 | 4.6★ | 42,273 | 9 / 15 | RICH, COMFORTING CREAM TEXTURE |
| Aveeno | $7.49 | 4.7★ | 32,032 | 9 / 43 | Heals dry skin with 72-hour moisture |
| Eucerin | $12.79 | 4.7★ | 52,354 | 9 / 30 | 48hr HYDRATION |
| Gold Bond | $12.98 | 4.7★ | 5,590 | 8 / 38 | HEALING |
| Curel | $10.97 | 4.8★ | 13,320 | 9 / 41 | VEGAN FRIENDLY FORMULA |
What we'd leave alone
Image 7 already covers this, and your reviews don't bring it up, so it doesn't need an image of its own. La Roche-Posay, the best-selling eczema and very dry skin lotion from another brand, has an ingredient image at position 3.
What we'd change
Only 6 of your reviews mention it and nothing in your gallery covers it, but La Roche-Posay has one, and so do 57% of the listings we looked at. A smaller improvement. Your reviews and La Roche-Posay's gallery don't call for a bigger change here, so this rests on lighter evidence.
The order of the images: yours and La Roche-Posay's
- 01Hero packshot
- 02Clinical proof
- 03Clinical proof
- 04Safety / free-from
- 05Packaging label
- 06Benefit claimsmoves up to 4
- 07Packaging label
01Hero packshot
02Texture swatch
03Ingredient callout
04Benefit claims
05Before / after
06Clinical proof
07Before / after
08Packaging change notice
09Packaging label
La Roche-Posay opens with texture, ingredient, benefits images. Yours opens with clinical results, clinical results, safety images. We'd move image 6, your benefits image, up to position 4.
What comes up most in your reviews is itch relief.
How we decided on each type of image.
We asked three questions, in this order. First, do your own reviews keep coming back to something? If ten or more of them raise it, we add an image for it, or rework the existing one if those reviewers are unhappy. Second, if your reviews are quiet on it, does the best seller have an image for it that you don't have at all? Third, only if neither applies, is it something most listings in the category show? We don't add an image for something another image already covers, we only remove an image that repeats another or has to make room within the nine Amazon shows, and we never touch your main image. We move an image up only when your reviews keep raising what it shows, or the best seller shows it much earlier, and say so. Where an image doesn't speak to the loudest complaint about it, we propose a line you already wrote, or ask you for one. If none of that finds anything, we still make one smaller improvement on lighter evidence, and say so.
For your listing, 0 of the 3 changes come from your reviews, 2 from the best seller and 0 from the category.
| Image | Your reviews | Best seller | How common | In your gallery | Decision | Based on | Why |
|---|---|---|---|---|---|---|---|
| Texture swatch | Absorption and Greasy Feel: 6 reviews, 4.8★ | Has one | 57% | No image | Add | Best seller | Only 6 of your reviews mention it and nothing in your gallery covers it, but La Roche-Posay has one, and so do 57% of the listings we looked at. |
| Benefit claims | Moisturizing and Dry Skin: 6 reviews, 4.5★ | Has one | 100% | Image 6 | Keep, move up | Best seller | Image 6 already does this. La Roche-Posay, the best-selling eczema and very dry skin lotion from another brand, has a benefits image at position 4. |
| Safety / free-from | Bug Bites and Irritations: 6 reviews, 4.8★ | Doesn't | 57% | Image 4 | Keep | Image 4 already does this. La Roche-Posay, the best-selling eczema and very dry skin lotion from another brand, doesn't have one either. | |
| Hero packshot | Not mentioned | Has one | 100% | Image 1 | Keep | Your main image stays exactly as it is. | |
| Clinical proof | Not mentioned | Has one | 86% | Images 2, 3 | Keep | Image 2 already does this. La Roche-Posay, the best-selling eczema and very dry skin lotion from another brand, has a clinical results image at position 6. | |
| Ingredient callout | Not mentioned | Has one | 86% | Image 7, in passing | Covered | Image 7 already covers this, and your reviews don't bring it up, so it doesn't need an image of its own. La Roche-Posay, the best-selling eczema and very dry skin lotion from another brand, has an ingredient image at… | |
| Packaging label | Not mentioned | Has one | 57% | Images 5, 7 | Keep | Image 5 already does this. La Roche-Posay, the best-selling eczema and very dry skin lotion from another brand, has a label image at position 9. | |
| Routine bundle | Not mentioned | Doesn't | 43% | No image | Add | Smaller improvement | A smaller improvement. Your reviews and La Roche-Posay's gallery don't call for a bigger change here, so this rests on lighter evidence. 43% of the listings we looked at have a routine image and your gallery has none. |
| How to use | Not mentioned | Doesn't | 29% | No image | Not needed | Not added. Your reviews don't bring it up, and La Roche-Posay, the best-selling eczema and very dry skin lotion from another brand, doesn't have one either. 29% of the listings we looked at have one. | |
| Lifestyle | Not mentioned | Doesn't | 29% | No image | Not needed | Not added. Your reviews don't bring it up, and La Roche-Posay, the best-selling eczema and very dry skin lotion from another brand, doesn't have one either. 29% of the listings we looked at have one. | |
| Awards | Not mentioned | Doesn't | 0% | Image 4, in passing | Covered | Image 4 already covers this, and your reviews don't bring it up, so it doesn't need an image of its own. La Roche-Posay, the best-selling eczema and very dry skin lotion from another brand, doesn't have one either. |
Your look stays
The 6 images we keep stay exactly as they are: same photos, type and colours. Anything we rework keeps its place in the gallery.
What changes
New: a texture image, a routine image. Reworked: image 4, the safety. Moved up on purpose: image 6, the benefits image, to position 4.
Compared with
The best-selling eczema and very dry skin lotion from another brand among the 7 listings we tracked. It's #4 in Body Lotions on Amazon. We use it to see how a winning gallery handles each image, not as a checklist to copy.
Position by position: what was there, what goes there, and why.
Pick a position to see what goes there. A new image is shown on its own. For an image that stays, we show where it is now and where it moves to. For a reworked image, drag the slider to compare it with today's version; it's always your own picture, rearranged.
The same listing, today and proposed.
A copy of your product page as it was on 19 September 2026. Switch between Today and Proposed, and tap a thumbnail to see what changed in that spot. The buttons on this copy don't do anything.
CeraVe Anti Itch Lotion, Hyaluronic Acid Body Moisturizer for Dry Skin,16oz
- [ CERAVE ANTI ITCH LOTION ] Temporarily relieves itching associated with insect bites, sunburn, poison ivy while moisturizing dry skin. Lightweight texture that is absorbed quickly for softened skin with non-greasy feel.
- [ CLINICALLY TESTED ] Provides relief within two minutes and lasts up to 8 hours. 100 percent of people experienced relief for even their most severe itch; clinical study done on 34 subjects. Individual results may vary.
- [ SOOTHING INGREDIENTS ] Formulated with 1% Pramoxine Hydrochloride for fast-acting, long-lasting temporary itch-relief, Niacinamide to help calm skin, and Hyaluronic Acid to help retain skin’s natural moisture.
- [ 3 ESSENTIAL CERAMIDES ] Ceramides are found naturally in the skin and make up 50% of the lipids in the skin barrier. All CeraVe products are formulated with three essential ceramides (1, 3, 6-II) to help restore and maintain the skin’s natural barrier
- [ DEVELOPED WITH DERMATOLOGISTS ] Suitable for use on face; body; and hands to temporarily relieve itching. Holds National Eczema Association (NEA) Seal of Acceptance. Fragrance free; steroid-free; and non-comedogenic. FSA Eligible & HSA Eligible
What we checked before sending this.
6 images stay, 1 is reworked, 2 are new and 1 moves up on purpose.
What changes, and why
New: a texture image, a routine image. Reworked: image 4, the safety. Moved up on purpose: image 6, the benefits image, to position 4. All but 1 come from what your reviewers say; that one follows the order La Roche-Posay uses.
Compared with
We looked at how the best seller handles each type of image. It's a reference, not a checklist to copy.
Every decision has a reason
Each position on this page says why it stays, moves or changes, going back to your reviews or to what La Roche-Posay shows.
No login yet? Ask for one and we will set you up with the research behind this page: every listing we read, the reviews behind each decision, and the images we would make.
New images are illustrative concepts. Kept images are your real files.